Insta-ads?

Instagram has begun introducing ads into their photo feed:

Admittedly, I nerded out when I first got the rolling test ad in my feed. Since then, I have not seen any true ads or sponsored posts. Starting off slow is a smart move for Instagram, and after time users will be used to the pictures just as we adapted to the sponsored posts on Facebook and promoted tweets on Twitter. What excites me about the Insta-ads is that they will be more tailored to the medium and hopefully more relevant to the feed that people look through daily. There are those that are worried the sponsored posts may be too intrusive, but we will not have a better idea until they are released and become a regular part of the Instagram experience.