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Sunday, December 1, 2013

Something neat I came across today...

The Israeli advertising agency Twisted put up this billboard about violence against women in Bnei Brak:


Bnei Brak is a very conservative city in Israel, and women are expected to be dressed modestly (covered hair, elbows, and knees). The agency expected vandalism from citizens because the billboard pictured an "immodest" woman. After it had been vandalized after 24 hours, the picture was torn to reveal a message about violence:


The message says, "International Day for the Elimination of Violence against Women - 25.11.13"

This is extremely cool to see, especially because it is from an ad agency. It just goes to show how much of an impact this industry can have to better society. 

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